- Introduction - What is business geography and
why do we do it
- Selected Readings On Hurricane Katrina
- Understanding geographic markets and submarkets
- Business Decisions Across Geographic Markets
- Unifying Urban Land Use and Land Value Theory
- exam 1
- General business geography methods
- Business geography methods applied to housing
- Back to the Unifying Urban Land Use and Land Value
Theory
- exam 2
Prerequisite: Geo 3602 (Urban and
Business Geography). Students that have not completed Geo 3602 may also
enroll in the course if they have completed a 3000 level course or above
in Economics, Real Estate, Marketing, or Urban Planning. A university course
in quantitative methods that covers up through regression analysis is also
required.
"Business geography integrates geographic analysis, reasoning,
and technology for the improvement of the business judgmental decision.
Without the demonstrated ability to improve the business decision, there
is no business geography. This differentiates business geography from the
traditional descriptive or explanatory objective of economic and urban
geography (Thrall, 2002, i)."
Business geography is important to marketing, decision and information
sciences, real estate, economics, and other business subjects. Business
geography is also relevant to urban planning, particularly those who desire
career paths to become economic development officers.
This class integrates ideas, methods, technologies, and objectives in
an opportunistic manner to achieve the goal of providing information to
improve the business decision. This class provides an overview and general
theory of geographic markets and submarkets.
| Tentative Class
Outline |
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Topic
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In The News
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- Why do we care about business geography - why do we do it?
- JREPM v13, n3, 2007. Tony Hernandez and
Grant Thrall
- Lawrence
E. Estaville, Brock J. Brown, Lisa Keys-Mathews and William R. Strong,
2005. Business Geography: Development of a Curriculum Model. Papers of
the Applied Geography Conference, vol 28, 292-300. Also in GeoSpatial Solutions,
May 2006
- Frank Rockwood and Grant Thrall, 2004,
Analyze This: GIS Offers Ways To Pinpoint and Evaluate Land - Before The
Competition Does, Builder News,
- Interview in Florida Sun
- Interview in Florida Trend
Magazine (html
version at floridatrend.com)
- Elaine Misonzhnikcommentary
in Retail Traffic, 2006
- Introduction - What is business geography
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- Selected Readings On Hurricane Katrina
- NY
Times Interactive Map To Impact of Hurricane Katrina on New Orleans
- Economic Geography Facts on New Orleans
- Regional
Economic Accounts
- Unemployment
- Population
By County
- Commentary Overview
- Thematic Maps
- See http://www.esribis.com/ Psychographics
and former demographic projections for ZIP codes: 70065,
70062,
70003,
70123,
70006,
70001,
70002,
70005,
70124,
70122,
70119,
70118,
70125,
70115,
70130,
70113,
70112,
70116,
70122,
70126,
70127,
70043,
70032,
70131,
70114,
70053,
70094,
70092,
70075,
70129,
70148
- Newspaper Clippings
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- Understanding geographic markets and submarkets
- Examples of Geographic Market Analysis
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- Business Decisions Across Geographic
Markets
- Von
Thunen rent theory
- Unifying Urban Land Use and Land Value Theory
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First Exam - October 17,
2006 (40-50 MC/TF questions).
Click
here for sample.
Click
here for grades |
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- CTLR (Thrall, 2002, ch 3)
- Urban Radius
Back to the Unifying Urban Land Use and Land
Value Theory
- Transportation Systems
- transportation cost (Thrall, 1987, ch 5)
- transportation effort (Thrall, 1987, ch 6)
- transportation nodes (multi nodal city) (Thrall, 1987, ch 7)
- Government Revenue
- Government Services
- planning (Thrall, 1987, ch 12)
- externalities (Thrall, 1987, ch 13)
- Summary overview of "direct
effects"
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National
Association of Realtors analysis by urban submarket of the prospects of
a housing bubble
Phelps on innovation
Property assessment portability
Home
Prices - Fall 2006
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General business geography methods
- Conducting Real Estate Market Analysis - Thrall (2002), Ch 4
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- Delineating Hospital Trade Areas: It's Practically Brain Surgery July
1, 2002 Geospatial Solutions By: Grant Ian Thrall , Edward Borden
, Susan Elshaw Thrall Arising from concerns about possible discrimination
at hospitals in Long Island, New York, the State of New York Department
of Public Health and the U.S. Department of Justice contacted lead author
Grant Thrall in early 2000 and asked him to demonstrate how GIS might be
used to calculate hospital trade areas and service to a "diverse"
population. http://www.geospatial-online.com/geospatialsolutions/article/articleDetail.jsp?id=22173
MarketEdge TrendMaps: Deriving Trade Areas November 1, 2001 Geospatial
Solutions By: Grant Ian Thrall , John J. Casey Trade area refers to
the geographic region in which a business' customers are located. In practice,
deriving trade areas can be complex and resource intensive. Some multibranch
retail firms allocate hundreds of staff hours to hand-digitize trade areas,
and manual digitizing can result in inconsistent trade-area definitions
and operator errors. http://www.geospatial-online.com/geospatialsolutions/article/articleDetail.jsp?id=1348
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Business geography methods applied to housing
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Business geography methods applied to different real estate product
types
- Housing (Thrall 2002, ch 5)
- Office & Industrial (Thrall 2002, ch 6)
- Retail (Thrall 2002, ch 7)
- Hotel and Motel (Thrall 2002, ch 8)
- Mixed Use (Thrall 2002, ch 9)
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Getting Started (Data and Project Management)
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